3 Mindset Shifts for More Clients & Sales in 2021 đ đ¸
When you were first starting out your business, you were probably thinking of how you can help others, making more impact and doing what youâre passionate aboutâŚ
But letâs be honest, the number one thing that drives your business and helps you create more freedom and impact is clients + sales + money đ¸
This is a common struggle for many entrepreneurs, and not because of their lack of skill⌠but often because of their mindset!
Thatâs why I decided to share a few thoughts with you that might help you snap out of whatâs been holding you back in terms of sales, money and pricing in your biz!
Psst⌠My name is Aga, I'm ex-biz innovation consultant & a qualified business coach for female entrepreneurs. Iâm on a mission to help you design purpose-based business, so you can have more freedom, fulfilment and fun in your life! đ
Ok, enough with intoductions, letâs dive into sales mindset shifts! âŹď¸
1. Selling is all about HELPING PEOPLE, NOT about sleazy manipulation and exploitation!
What are the first three things coming to your mind when you think of a salesperson?
Far too often we have a subconscious belief that sales are sleazy, pushy, desperate, greedy, dishonest etc.
Thatâs because weâve all experienced bad, dishonest salesmen forcing really bad, overpriced products down your throats, or even trying to scam usâŚ
But I bet that if youâre in your business to help people, youâre nowhere near these sort of salesmen :)
So itâs time to turn that script!
Think about the times youâve been sold to and didnât even think of it as sales⌠but as of someone taking care of you.
How did that make you feel? What did they do and didnât do?
For examples, Iâve met a fair share of sincere coaches, healers and therapists who really cared about me and wanted to help me, and I was more than happy to pay them!
2. Youâre not selling yourself, your time, or your worth (youâre worthy regardless of your CV!). Youâre selling the results you help your clients achieve!
A common thing people get mixed up when they try to sell their services is their own self-worth.
Let me tell you, thereâs no price anyone could really place on the value of your life, or of your time. Itâs simply priceless!
So itâs much more reasonable to think of selling the specific results to your clients rather than yourself / your time (because thatâs what they always pay for after all!).
Youâve got to separate yourself from your offer!
3. Increasing your prices & making more money doesnât make you greedy or insensitive to those who cannot afford your services. It helps you grow your business and serve more people more powerfully!
I hear this so often, especially among coaches and healers: âbut I want to help everyone!â
And while helping everyone is a noble thing to do, it doesnât necessarily help to build a sustainable business that can make an impact for many people.
The more money comes into your business, the more youâll be able to actually help more people.
Think of all the things you can do with that money: hiring the team, creating new offerings, investing in software, etc.
Ok, now that youâve got to see my perspective on sales, try answering these 3 questions:
âĄď¸ How could you make your clients feel taken care of (as opposed to SOLD TO) in your sales process?â
âĄď¸ How much is THE RESULT you deliver worth to your clients?
âĄď¸ How could making more money help you serve more powerfully in your business?
Have any of these mindset funks ever made you struggle with sales? Let me know in the comments!
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